Communication and Technology have had a drastic impact on human lives over the last 2 decades.
With radio, television, and digital media becoming billion-dollar industries, the demand for mass communication professionals is on a rise across the world. Students aspiring to study mass communication courses have diverse options to choose, explore, and set their foot in their desired careers.
While most developed countries offer mass communication courses in bachelor’s and master’s degrees, Canada provides a diverse range of communication courses that will enable students to prepare for the workforce right after their course completion.
For students who want to choose an alternative route, the below mentioned mass communication courses are great options to set their careers on a high note.
Read on to choose from the list of 5 unique mass communication courses in Canada that will help you fulfil your dreams of pursuing a career in the creative/ communications industry.
Through hands-on work and lectures, international students can learn the basics of creating digital content, video editing, handling technical equipment, and planning-cum-execution of entire production activities all at once in this course. Acquiring these skills will help students focus on one specific skill in post-production through which they can specialise and build their portfolio in the competitive mass communication job market.
Most Post-Production graduate programs in Canada have provisions to collaborate with other departments in the production loop to develop required creative outputs. Students will be taught both the theory and practice of VFX, motion graphics, picture and sound mixing/editing, and also the business skills required to engage with future employers.
Post-Production programs in Canada are a great source to gain technological and critical abilities to thrive & excel in the post-production industry anywhere in the world.
| S.no | Curriculum |
| 1 | Digital Media Foundation |
| 2 | Production Foundation |
| 3 | Intro to Picture Editing |
| 4 | Intro to Sound Editing |
| 5 | Intro to VFX |
| 6 | Post-production Supervision |
Through the Radio and Media Production program, students acquire the skills to create engaging podcasts and broadcasts. International students in Canada get hands-on experience in audio and radio production techniques (studio), announcing on-air, sports reporting, hosting live broadcasts, writing shows, stories, scripts, and interview techniques.
As a student, one can create and produce engaging visual and audio content via video or podcast in the cutting edge production studios in Canadian institutions, while they pursue a mass communication course.
Students studying in top Canadian universities can update with the latest trends or developments in podcasting, broadcasting and effectively preparing for their careers in radio and media production such as on-air, online, on-camera, and social media.
Students will also have the opportunity to create original digital content (audio) during the course period and can run across the thrill of having their creation broadcasted on podcast streaming, radio, and other social media platforms.
| S.no | Curriculum |
| 1 | Radio Performance - Announcing |
| 2 | Radio Content News, Sports, Current Affairs |
| 3 | Studio Operation Basics |
| 4 | Writing for Radio and Media |
| 5 | Podcast and Feature Production |
Contemporary Journalism is a unique mass communication course in Canada that explores new trends, tools, and directions in digital journalism, emphasizing credible, sourced, and verifiable storytelling.
International students can practise contemporary journalism in an interactive environment (classroom); the curriculum including news writing, reporting, visual storytelling, and editing while exploring mobile, social media, and other emerging virtual reality techniques technologies. This helps students to delve deeper into data journalism and multimedia storytelling.
In a digital-savvy world, smartphones are transforming into newsrooms for journalists and a living room for audience consuming news. Contemporary Journalism courses will help you use the devices, including tablets and smartphones to research, create and share credible news to the world.
| S.no | Curriculum |
| 1 | News Reporting |
| 2 | Visual Storytelling: Videography and Photography |
| 3 | Contemporary Issues in Law and Ethics |
| 4 | Data Presentation and Management |
| 5 | Social and Mobile Journalism |
Lifestyle Media programs in Canada are designed, especially for students aspiring to become global media professionals. As part of the curriculum, you will contribute and collaborate with leading industry media partners, audiences, and clients to generate top-notch content for social media, web, and other media platforms (traditional) in a lifestyle media course.
On completing this course, you will gain the mandatory skills required to become an entrepreneur and market yourself as an individual brand with the effective use of digital media.
Lifestyle communicators are ideally an SME (Subject Matter Expert) who can utilise their in-depth knowledge and passion for reaching audiences behind the scenes, to teach and entertain them. Besides, lifestyle communicators can influence tastes and trends to become reliable sources of trusted information.
| S.no | Curriculum |
| 1 | The Business of Marketplace & Media. |
| 2 | Layout and Design |
| 3 | Social Media |
| 4 | Script Writing for Lifestyle Media |
| 5 | The Global Lifestyle Media Landscape |
| 6 | Professional Practice |
Advertising: Account Management program prepares skilled account managers for the digital advertising industry by aptly sculpting the creative and advertising communication skills. Graduates of this course have a strong foundation in process management, client relationship, and innovative management.
The curriculum involves incorporating critical thinking and people management skills to acquire the necessary knowledge to withstand in the fast-paced creative advertising world. During the course period, you will understand the link between the Rate of Investment (ROI), Revenue Goals, and effective client management skills.
Graduates acquiring digital accounting skills from a Canadian educational institution can work client-side, in a digital agency, a non-profit organisation, and even in a few political marketing teams. Students wishing to become entrepreneurs can start a digital agency with the skills acquired through an advertising account management program and with a few years of work experience.
| S.no | Curriculum |
| 1 | Introduction to Advertising |
| 2 | Creative Brief Development |
| 3 | Introduction to Creative Development |
| 4 | Project Management |
| 5 | Introduction to Marketing |
| 6 | Client/Agency Relationships |
Are you interested to know more about the mass communication courses in Canada?
Well then, quickly fill in the inquiry form! Our expert counsellors will guide you in helping you choose the course that aligns with your career goals.
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